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Field name | Value |
---|---|
Reference | HZ/3/9/3 |
Library/Archive | History of Advertising Trust |
Title | 57 Sales Manual (for American employees) |
Date | 1939 |
Collection | GB 0380 The Heinz Marketing Archive (UK & I) |
Collection Overview | Heinz has supplied the food tables of Britain for over 100 years and is now a leading brand with over 400 products available in the UK. Most Heinz products manufactured in Britain are recorded in this archive. As well as advertising and marketing material, this collection contains historical photographs, jar and can labels and material relating to its UK factories, their operations, product development and packaging. There is also a selection of TV commercials and historic film footage. |
Sub-collection | HZ/3 |
Document Type | Ephemera |
Theme | Food Retailing |
Subjects | brand food industry and trade retail sales condiments |
Description | Sales manual for American salesmen. Details the manufacturing process and sales points of various Heinz products, sales techniques and conduct. There is a list of Kosher Heinz products. Also includes photographs of the Heinz factories across the manufacture process and sales displays in stores. |
Countries | United States |
Brand | Heinz |
Note | Please note that some of the metadata for this document has been drawn from the catalogue of the History of Advertising Trust. |
Copyright and Source Archive | © Copyright HJ Heinz Foods UK Ltd. Source material from the Heinz Marketing Archive & the H.P. Foods Archive, held at the History of Advertising Trust. |