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Field name | Value |
---|---|
Reference | 14 |
Library/Archive | California State Polytechnic University, Pomona |
Title | Balzer's Store- Advertising Mailer and "Highlights" Column, 1945 |
Date | 1945 |
Collection | Robert Lawrence Balzer Papers |
Document Type | Pamphlet |
Theme | Advertising and Marketing; Food and War; Gastronomy |
Subjects | marketing advertising history recipes brand culture Second World War government and politics grocery rationing food industry and trade |
Description | Recipes, special offers and Balzer's food column which discusses cultural points of interest, politics and the war. Features a special edition announcing Robert L Balzer's new role as Director of Balzer's, taking over from his father. Includes articles on Gin, the Red Cross, and Valentines and Easter themed articles. |
Countries | United States of America |
Places | California |
Names | Balzer, Robert Lawrence; Brown, Helen Evans |
Copyright and Source Archive | © Shannon Family Trust. Material sourced from California State Polytechnic University, Pomona |